Brand film for Mulland Fraser, a 30-year financial advisory firm built on three principles — best-in-class client experience, industry respect, and long-term sustainable growth. Delivered as a polished, broadcast-ready dual-voiceover narrative for web, prospect outreach, and social. Written, produced, directed, and edited by Chris Villarin.
Project context
Mulland Fraser is a 30-year financial advisory firm built on three principles: best-in-class client experience, industry respect, and long-term sustainable growth. The unusual element is structural — the firm asked for a dual-voiceover treatment, with male and female narrators trading the message. The brief was to find a way to make that format do narrative work, not just rhythmic work.
Three core principles that drive everything we do.
From the film
Direction notes
The film alternates voices by principle — each voiceover delivering a piece of the philosophy, the format itself reinforcing the firm's pluralism and partnership orientation. Visually, the film is polished and broadcast-ready. The pacing is patient. Voice direction was done with attention to the handoff moments, where one narrator's confidence yields to the other's warmth.
Where it lives
Mulland Fraser uses the film at the front of its web presence and as a foundational asset across prospect outreach and social distribution. The 2:00 runtime accommodates the dual-voiceover structure without rushing the principles.
Engagement details
- Client
- Mulland Fraser
- Sector
- Financial advisory · Investment company
- Specialization
- Individuals & families pursuing financial freedom
- Positioning
- Best-in-class · Industry respect · Sustainable growth
- Format
- 16:9 cinematic · 1080p · Dual-narrator voiceover
- Runtime
- 2:00
- Year
- 2024
- Production
- MANBOLD — Chris Villarin (writer, producer, director, editor)